Food Ingredient Delivery Service, Making Life More Convenient
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Food Ingredient Delivery Service, Making Life More Convenient

"Meal Kit" is a new dining experience in recent years. Most modern people are busy working and have no time to go grocery shopping In days of “single economy”cooking for oneself may end up with leftovers. This is when online ordering gets popular with the desired ingredients and recipes promptly delivered so delicious food can be enjoyed quickly and conveniently. It is introduced in a recent issue of Business Weekly such service is already popular in the US and Japan. Here is a summary
to see how it is done. Initially the internal information system needs enhancement a membership system needs to be set up and different menus are designed by analyzing data collected from customer orders to address the demand of different customer groups and even to make recommendations for certain dishes. The ingredients come from organic farms which promise safe and fresh to assure consumers a pleasant dining experience.The logistics management is self-controlled
to ensure quality control from stocking to shipping on-time delivery to consumers and even expansion to marketing through physical channels. Through integrating the virtual and physical channels they capture the hearts of consumers. In Taiwan, there are also cases of supermarkets cooperating with enterprises in a similar operating model to serve individuals and small families willing to do their own cooking Meal Kit, a food ingredient delivery service, is the future trend. It may be worthwhile to think how to have a head start in this market.